Genan has appointed Magnus Lindsjö as its new Sales Manager for the Nordics and Baltics, strengthening the company’s commercial focus as it continues to expand its industrial customer base
Based in Malmö, Sweden, Magnus brings more than 16 years of experience in sales and key account management, with a background in rubber, polymers and industrial materials through companies including Omya, Sioen Industries, Perstorp AB and Gottlieb Binder.
“As the key sales segments of Genan have moved from sport and leisure towards the industrial OEM segments, the core requirements to our sales colleagues are constantly increasing,” said Thomas Ballegaard, Genan Group CCO. “We are therefore delighted to welcome Magnus, who brings deep technical insights on rubber and polymers into our team.”
Magnus will work with customers across the Nordic and Baltic regions, focusing on strengthening existing partnerships and developing new opportunities for Genan’s recycled tyre-derived materials.
“I find rubber to be an incredibly interesting material with a significant potential for recycling,” said Lindsjö. “What motivates me about Genan is how the company combines recycling and innovation in a way that truly makes a difference.”
