Tratamiento Neumáticos Usados (TNU) extended the deadline for the sixth edition of “The Tyre in a Positive Light” contest on Instagram – an initiative that combines creativity with environmental awareness
The TNU contest aims to reward images that reflect the tyres’ role in the circular economy and sustainability.
Participants can take part in the contest via Instagram and submissions are open from 1 August 2025 to 28 February 2026. The only requirement: upload an image with the hashtags #TNU and #NeumáticosEnPositivo, tag @tnu.neumaticos, and follow them on Instagram.
Images may explore topics such as recycling, reuse, sustainable mobility, urban environments, or nature. TNU also accepts AI-generated creations in their contest on Instagram, provided this is clearly stated in the post.
The jury will award prizes to the top three entries — €1,000, €500, and €250, respectively. In addition, 10 honourable mentions of €40 will be granted: five by popular vote and five selected by the jury.
The winners will be announced on 9 March 2026.