Tratamiento Neumáticos Usados (TNU) launched the sixth edition of its “The Tyre in a Positive Light” photography contest – an initiative that combines creativity and environmental awareness, seeking to reward images that reflect the role of the tyres in the circular economy and sustainability
The submissions on Instagram will be open from 1 August to 20 October 2025. All of the participants are required to upload an image with hashtags #TNU and #NeumáticosEnPositivo, tag @tnu.neumaticos, and follow TNU on Instagram.
Entries may address themes such as recycling, reuse, sustainable mobility, urban environments, or nature. Creations generated with artificial intelligence are also accepted, provided this is clearly indicated in the post. The three best photos selected by the jury will be awarded with €1,000, €500, and €250, respectively. In addition, 10 runners-up will each receive €40, five chosen through public voting and five selected by the jury.
The winners of the TNU contest will be announced on 27 October 2025, and prizes will be presented during Ecofira Valencia 2025, from 11 to 13 November.
