The Leading Journal for the Tyre Recycling Sector

Newsletter Sign-up

The Leading Journal for the Tyre Recycling Sector

Home Blog Page 20

Jari Mennala Appointed as CEO of Tana Oy

Ewan Scott
-
0
Jari Mennala Appointed as CEO of Tana Oy

Jari Mennala has been appointed as the new CEO of Tana Oy, effective from  May 5th

Jari Mennala brings extensive experience in the heavy equipment industry from John Deere. Throughout his career, Mennala has successfully led global retail and dealer sales and marketing, developed product and service portfolios and strategies, and driven various business transformation initiatives across multiple regions worldwide. Most recently, Mennala served as Director of Worldwide Forestry Sales & Marketing and Managing Director of John Deere Forestry Oy.

“Tana is a leading provider of equipment solutions and services for the recycling industry, and I am honored and excited to join the company at this significant phase of development,” says Mennala. With a pragmatic and customer-centric approach, he will ensure that the company continues to focus on creating value for Tana customers and delivering exceptional service at every touchpoint.

“Mennala is a results-driven leader with an impressive track record in global sales and successfully executing strategic initiatives. His expertise in modernizing and enhancing global sales and service operations will be valuable as Tana accelerates its growth,” says industrial advisor Aaro Cantell, Chairman of Tana Board.

“Tana’s mission, “From Waste to Value”, is very compelling, and I look forward to collaborating with the talented team at Tana, our network partners, and our customers. Together, we will build upon the company’s legacy and strong foundation while driving growth in the solid waste management industry,” Mennala summarises.

Signus and the Real Madrid Foundation Renew Collaboration

Ewan Scott
-
0
Signus and the Real Madrid Foundation Renew Collaboration

For the sixth consecutive year, the collective end-of-life tyre management system, Signus, has renewed its collaboration with the Real Madrid Foundation

In a meeting held at the Real Madrid City auditorium, Real Madrid ambassador Felipe Reyes welcomed Gabriel Leal, General Director of Signus, to formalise the renewal of the collaboration agreement between the two entities.

This collaboration is essential for the sustainability of the Real Madrid Foundation wheelchair basketball social sports school in Getafe, which is held at the Jorge Guillén Primary School.

 This programme serves a dozen children with physical disabilities, between the ages of 8 and 20, providing them with the opportunity to play sports and develop social skills.

Signus has demonstrated a strong commitment to this cause, visiting the beneficiaries each season, along with Felipe Reyes, who emphasised; “Every training session and every moment on the court represents an opportunity to strengthen the autonomy, self-esteem, and teamwork of our beneficiaries.”

For his part, Gabriel Leal, General Manager of Signus, expressed his satisfaction with this collaboration, underscoring the importance of working together for a more sustainable future.

Six seasons ago, Signus joined other organisations that collaborate with the Real Madrid Foundation’s Circular Economy projects. Together, they promote values-based education through sports, such as in the social sports schools for soccer and basketball. This collaboration reflects the conviction that educating about respect for the environment is essential to building a better world. The Real Madrid Foundation is committed to promoting social integration and inclusion, including care for people with disabilities. For this reason, in 2013 the Foundation launched its wheelchair basketball social sports school program to serve this group.

The TRA 2025 Briefing Day Announced

Ewan Scott
-
0
The TRA 2025 Briefing Day Announced

This year’s TRA  Briefing Day event will take place on Tuesday 16th September 2025

The annual TRA Briefing day will once again take place in September, this time at the Ardencote Hotel conveniently located in Warwickshire’s Shakespeare country, which has the capacity to accommodate ever increasing attendance numbers at the UK tyre recycling’s premier event.

The event is open to TRA members, the media and those involved in tyre recovery and recycling.

This year’s event should hopefully be bringing news about changes to legislation that had previously been proposed – such as the ending of the T8 (2017), and the changes to the Carriers, Brokers and Dealers regulations (2024), not to mention news perhaps of the delayed implementation of the digital waste tracking system.

FREEE Recycle: ÀJÀLÁ Tote and Laptop Bags Made from Recycled Materials

Naida Jahić
-
0
FREEE Recycle: ÀJÀLÁ Tote and Laptop Bags Made from Recycled Materials

FREEE Recycle, a Nigerian tyre recycling company, has unveiled its latest product—the ÀJÀLÁ Tote and Laptop Bags

The tyre waste crisis in Nigeria mirrors the global challenge. In 2017 alone, Nigeria generated 113,000 tons of waste tyres, with limited recycling solutions in place. However, companies like FREEE Recycle have innovative solutions.

FREEE Recycle has recently presented its new product: the ÀJÀLÁ Tote and Laptop Bags made from 80% recycled materials, turning waste into functional fashion. Named after the Yoruba word for “traveller,” the ÀJÀLÁ bags represent sustainability, transformation and movement.

Ifedolapo Runsewe, Founder of FREEE Recycle, who is also nominated for this year’s Recircle Awards in the Women’s Award for the Tyre Recycling Sector category, said: “At FREEE Recycle, we believe waste does not have to be the end of the road; it can be the start of something new. The ÀJÀLÁ bags prove that recycling can be both practical and stylish. We are giving old tyres a second life, tackling Nigeria’s waste problem and supporting a cleaner planet.”

ÀJÀLÁ bags are part of a larger commitment to sustainable waste management as the company aims to recycle over 5 million tyres annually, contributing to reducing pollution and sustainable manufacturing in Africa. Besides bags, recycling tyres can provide various products such as pyrolysis oil and rubber-modified asphalt, contributing to both the economy and the environment.

New LEGO Tyres Made from Recycled Materials

Naida Jahić
-
0
New LEGO Tyres Made from Recycled Materials

The LEGO Group revealed its latest sustainability initiative – new types of tyres made from more than one-third of recycled materials

LEGO cars and vehicles will soon have tyres made from ropes, engine oil and old fishing nets. The latest LEGO Group’s sustainability push will have a full transition later in 2025, with some sets already featuring new tyres.

Material from discarded ropes and nets from ocean vessels is repurposed and then combined with recycled engine oil to reduce the company’s reliance on virgin fossil fuel-based ingredients. LEGO will use the new techniques on seven tyre elements, each one containing at least 30 per cent recycled materials, with some already in action in its system. Despite this material change, the LEGO Group states there is no difference between the new tyres and the tyres we already know.

“This is an exciting step in our ambition to make LEGO products more sustainable and reduce our dependence on virgin fossil fuels,” said Chief Sustainability Officer Annette Stube. “Over the past five years, we have invested significant time in developing and testing this new recycled material to ensure it meets our high standards for quality, safety, and durability. The tyres are just one of many options we are working on to make our products more sustainable and it is encouraging to see something this innovative making it into our sets.”

Making tyres from recycled materials is part of an overarching goal to make LEGO bricks and packaging from more sustainable materials and comes after the company abandoned plans to make bricks from plastic bottles. To date, the company has tested more than 600 different materials for its bricks and elements.

Tyrewise Exceeds Expectations

Ewan Scott
-
0
Tyrewise Exceeds Expectations

New Zealand’s Tyrewise has hit the road with an amazing start, exceeding collection and recycling targets across the board

Tyrewise reports that thanks to its great teamwork and its partners, the new tyre stewardship scheme has been able to report considerably better results than had been targeted for the  reporting period 1st September – 31st December 2024.

  • 21,200 tonnes of end-of-life tyres were collected (target 8,000 tonnes)
  • 7,749 tonnes of end-of-life tyres were used in tyre derived fuel and products (target 5,000 tonnes)
  • 7,098 tonnes of this was used in manufacture (target 5,500 tonnes)

This marks a real turnaround from the pre-Tyrewise free for all that saw tyre dumps being relocated rather than recycling. It sets the ground for a successful tyre stewardship going forward.

The 21,200 tonnes collected might suggest that the target 8,000 tonnes was underestimated. However, with all the best intentions, no-one can be sure how any such project is going to proceed in its initial launch period. Tyrewise has been incredibly successful in getting the tyre trade to register for the process. This has undoubtably helped Tyrewise reach the success that it has.

There is currently a shortfall between the tyres collected and the tyres being recycled and the real challenge for Tyrewise, as it is for every stewardship/EPR scheme, is to convert collections into environmentally sound recycling.

The one benefit that Tyrewise has is that as a non-tyre producing and island country, it has detailed knowledge of every tyre that enters the country legitimately. So, unlike many others, can work with figures that are closer to the reality.

Orion S.A.’s Circular Black Recognised by EU’s ‘Innovation Radar’

Ewan Scott
-
0
Orion S.A.’s Circular Black Recognised by EU’s ‘Innovation Radar’

Orion S.A. a global specialty chemicals company, has announced the European Commission has listed the company on its “Innovation Radar” website, which identifies high-potential innovators that have done EU-funded research

The recognition highlights Orion’s achievement as a “Key Innovator” for being the first company to produce circular carbon black from 100% pyrolysis oil from end-of-life tyres. The market-ready material serves as an alternative to carbon black made from fossil oil.

“Driving circularity is part of Orion’s long-term strategy,” Orion CEO Corning Painter said;. “Our customers are increasingly relying on us to provide solutions to meet the growing demand for circular products. We are scaling up our capabilities to process tire pyrolysis oil and have other innovations in our sustainability pipeline focused on cost-effective solutions.” 

Orion developed the circular carbon black recognised by the Innovation Radar as a partner in the EU-funded BlackCycle project (Horizon 2020 program under grant agreement No: 869625).

The award-winning BlackCycle initiative was led by Michelin and included seven industrial partners and five research and technology organisations, with the objective to design pioneering processes to make new tires from end-of-life tires.

“Although the BlackCycle project has concluded, our innovation work continues with other initiatives with circular carbon black that involve reducing our carbon footprint, improving yield and throughput, and potentially lowering material costs,” said Natalia Scherbakoff, chief technology officer at Orion.

Last year, Orion launched its “Clean Carbon Black Research and Development Project,” funded with a €6.4 million grant from the German government and European Union. The project is focused on developing a climate-neutral process for producing carbon black from alternative carbon sources.

Pyrum and SUAS GROUP Plans for the Czech Republic

Ewan Scott
-
0
Pyrum and SUAS GROUP Plans for the Czech Republic

Pyrum expects the start of construction in the Czech Republic in the second quarter of 2025 with a target of an annual recycling capacity of up to 23,000 tonnes of end-of-life tyres planned

The Czech companies SUAS GROUP and Sokolovská uhelná, in cooperation with Pyrum are planning to build a tyre recycling plant at their Vřesová complex.

 The project results from the existing consulting and engineering contract between the companies, which was concluded with a subsidiary of the SUAS GROUP, and relates to the planned plant in the Czech Republic. The Czech companies plan to utilise the synergy effects on site and will integrate the gas produced during thermolysis into the existing plant for further utilisation. The planned plant will convert 23,000 tonnes of end-of-life tyres into valuable resources every year. The planned investment volume is CZK 1.4 billion (approx. EUR 57 million).

“We are among the first companies in the world to utilise this innovative technology within our industrial complex in Vřesová. The site has the necessary infrastructure not only for the facility’s construction but also for utilising the gas produced during pyrolysis, which is rich in hydrogen and methane. The technology is extremely environmentally friendly, as confirmed by the recently completed Environmental Impact Assessment (EIA). Among other benefits, the project as a whole, significantly reduces the carbon footprint—by more than 18,000 tons of CO₂ annually,” said Martin Čermák, Board Member of SUAS GROUP and Sokolovská uhelná.

David Najvar, Chairman of the Board of SUAS GROUP, emphasised the importance of the collaboration with Pyrum Innovations AG; “We greatly appreciate that Pyrum Innovations AG, the holder of this revolutionary patent with experience in similar projects across the EU, has become our partner. Together, we are fulfilling the vision of developing a circular economy and sustainability in handling specific types of waste and their disposal within our region and the Czech Republic.”

Construction of the new plant is set to begin in the second quarter of 2025 and is expected to take 24 months, with completion targeted for 2027. Pyrum Innovations AG and SUAS GROUP will establish a joint venture for the joint construction and operation of the plant. Pyrum will acquire a stake of 49 per cent in the company. Pyrum’s equity in the Project is covered by existing loan framework agreements.

Pascal Klein, CEO of Pyrum Innovations AG added; “The collaboration with the SUAS GROUP represents further progress for the development of the circular economy in Europe. This project demonstrates the high adaptability of our technology. Thanks to the efficient use of the gas on site, the end-of-life tyres can be almost completely recycled. Even though each site has individual potentials and designs, the core of our technology remains constant. We are looking forward on a very successful partnership and to the next phase of our collaboration, realising the joint plant at the new site.”

SDAB Publishes its Anniversary in Book Form

Ewan Scott
-
0
SDAB Publishes its Anniversary in Book Form

How do you describe a thirty-year, and ever-evolving, business in tyre recycling? SDAB decided to present what can be achieved rather than what has passed through the ages

SDAB Celebrates 40 years
SDAB Celebrates 40 years with a publication about tyre recycling

Swedish Tyre Recycling ( SDAB )was founded as an organisation in 1994, with operational collection beginning in January 1995. This means that tyre recycling in Sweden has now been in operation for 30 years—an anniversary we are celebrating in part by launching a special edition book. The book is a tribute to recycled tyre materials and a way to showcase the countless possibilities they offer—in an entirely new format.

With its visually rich and easy-to-browse design, the book resembles a coffee table book and represents a step in our journey of change. Through this book, we introduce recycled tyre materials in a new context to a new audience. We hope its unexpected format will surprise and spark curiosity in the reader. We invite you to explore the potential of tyres beyond the wheel—a potential realised in new products and solutions, often in surprising ways. Be inspired by innovative ideas, fresh perspectives, and thought-provoking discussions.

TNU Brings its Exhibition “Recycle and Smile” to Motortec Elche

Ewan Scott
-
0
TNU Brings its Exhibition “Recycle and Smile” to Motortec Elche

From April 23 to 26, 2025, TNU will attend  IFEMA Madrid will host a new edition of Motortec, the benchmark event for the automotive aftermarket in Spain

At this prominent forum, TNU (Tratamiento Neumáticos Usados) will present its traveling exhibition “Recycle and Smile“, an initiative that seeks to raise awareness about the importance of recycling used tires and their positive impact on the environment and society.

Transforming waste into resources As a key player in the circular economy, TNU recycles 100 per cent of tyre components (rubber, steel and textile fiber), giving them a new life in innovative applications. These recycled materials become essential products such as:

• Fuel and energy.

• Safety tiles for playgrounds.

• Artificial grass and athletics tracks.

• Footwear, hoses, roads and guardrails, among others.

Commitment to sustainability In a world where the preservation of natural resources and the energy transition are priorities, recycling used tyres is positioned as an eco-efficient solution that contributes to reducing waste and saving energy.

 The “Recycle and Smile” exhibition aims to raise awareness among visitors about the transformative power of recycling and its role in building a more sustainable and environmentally friendly economic model.

Since its launch, this exhibition has toured various cities in Spain, raising awareness among thousands of people about the importance of recycling as a key tool in the fight against climate change.

During Motortec, TNU invites attendees to visit its stand to discover:

• The recycling process for used tyres.

• The multiple applications of recovered materials.

• The positive impact of recycling on society and the environment.

“Recycle and Smile” is a unique experience that demonstrates how recycling tyres can make a significant difference in environmental sustainability and industrial innovation, transforming waste into resources.

1...192021...229Page 20 of 229

Tyre and Rubber Recycling

About

Media Information

Legal

Contact

Powered By PageSuite