The Leading Journal for the Tyre Recycling Sector

The Leading Journal for the Tyre Recycling Sector

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Rubber Conversion Achieves EcoVadis Gold Sustainability Rating

Rubber Conversion is proud to announce a significant milestone in its sustainability journey—receiving the prestigious Gold Medal in the EcoVadis Sustainability Rating

This achievement places the company in the top 5% of businesses globally, surpassing 95% of companies worldwide assessed by EcoVadis in the last year.

 “This Gold rating reflects our dedication to create lasting, meaningful change”, said Cveta Majtanovic, ChiefSustainability Officer, “Our Sustainable Rubber Compounds® (SRC) range, derived from end-of-life tyre (ELT) materials, is already being successfully adopted by leading tyre manufacturers at high concentrations (>20phr) for use across various product categories (PCR, TBR, AGRI, OTR). This innovation not only significantly reduces CO2 emissions but also ensures no compromise on product performance or tire labelling”.

EcoVadis evaluates companies based on four key areas: Environment, Labour and Human Rights, Ethics, and Sustainable Procurement. Achieving a Gold rating means Rubber Conversion has not only met but exceeded industry standards in these critical areas, positioning the company among the most innovative and responsible global leaders in the sustainable business landscape.

“We are incredibly proud of this achievement”, said Francesco Di Pierro, CEO of Rubber Conversion. “In an era where environmental responsibility is no longer optional, the rubber industry faces a crucial challenge—innovating rapidly and at scale to replace traditional raw materials with sustainable, recycled, and bio-based alternatives, without compromising product performance. At Rubber Conversion, we’ve embraced this challenge through our proprietary low temperature devulcanisation technology, a globally patented process that is revolutionizing the recycling of post-production and post-consumer rubber”.

To celebrate, EcoVadis will plant a tree on Rubber Conversion’s behalf through One Tree Planted, further strengthening this commitment to a greener future. 

“This Gold rating is more than just a score—it’s a clear reflection of our vision to drive a greener future”, Majtanovic added. “In addition to this prestigious recognition, Rubber Conversion has also been honoured with a Meaningful Business Membership in 2024, which further solidifies our position within a distinguished global community of leaders who are not only committed to addressing the world’s most pressing challenges, but also to ensuring that our business practices are aligned with our purpose-driven approach. We are excited about the future and the impact we will continue to make as we build on this momentum”.

The 2025 Recircle Awards Nominations Ceremony Coming Up on January 20th

The 2025 Recircle Awards Nominations Ceremony, organised by Retreading Business and Tyre & Rubber Recycling magazines, will take place on January 20, 6 PM CET, and will be streamed live on the Retreading Business YouTube Channel and Recircle Awards Facebook page

The nominees for all the categories will be announced during the live streams on January 20, besides the Tyre Recycling Research Project and Tyre Recycling Innovations Awards, which will be announced later on February 10.

The 14 categories that will be announced on January 20 include:

  • Retreader of the Year Award
  • Tyre Recycler of the Year Award
  • Best Retreading Industry Innovation
  • Employee of the Year
  • Best Company Director
  • Spirit of Retreading Award
  • Circular Economy Award
  • Best Rubber Tread Supplier
  • Best Retreading Equipment Supplier
  • Best Retreading Accessory and Consumables Supplier
  • Best Tyre Recycling Industry Supplier
  • Business Breakthrough Award
  • Women’s Award for the Tyre Retreading Sector
  • Women’s Award for the Tyre Recycling Sector

Voting will be open from January 20, following the Nominations Ceremony and will remain open until March 14. The winners of the fourth edition of the Recircle Awards will be announced on May 22 at Autopromotec in Bologna, Italy, with Marangoni as the Official Trophy Sponsor.

Obituary:Tyromer’s Sam Visaisouk

Sam Visaisouk, the man who took Tyromer from the laboratory to a commercial process has sadly passed away

Sam Visaisouk, the CEO of Tyromer Inc., was a compassionate leader, visionary, friend, dedicated family member, and above all else, simply one of the good guys. He wanted to make the world a better place and left a lasting impact and impression on those who knew him. He certainly achieved those goals. He will be missed by all who knew him.


In a release from Tyromer, the company stated; “Sam started his journey with Tyromer over 15 years ago, and through his efforts and vision, the company has scaled up and progressed to where it is today. Sam had incredible positive energy and truly valued the personal and business relationships that he developed. There is no doubt Sam will be dearly missed, and we cherish the fond memories of our time together.

“2025 will undoubtedly be a year of transition for Tyromer. Thankfully, Sam has given the company a solid foundation to build on as we enter the next phase of business. He wanted us to continue to expand the Tyromer footprint and make the largest positive impact possible.”

While there is no fully replacing Sam, his own son Jon Visaisouk will take over duties as CEO. At the same time, Tyromer Europe has also welcomed Frans Ghijsen as their new CEO. As the Tyromer family grieves for Sam, we all look forward to carrying on his legacy and contributing to a greener future for all of us. He will be missed by all who knew him, not just as a businessman, but as a character and friend.

Pyrum Innovations AG: Building Permit for Thermo Lysi SA Plant in Greece

Pyrum partner receives building permit for the planned Pyrum plant in Greece, with groundbreaking expected for summer 2025

Last week, the Greek project company Thermo Lysi SA received approval for the construction of a Pyrum plant for the recycling of waste using the pyrolysis process.

This means that all the necessary permits and licences for the construction of the new plant in Greece have been successfully completed and the project is now considered “fully approved”.

From a regulatory perspective, nothing now prevents a final investment decision from being taken. This decision is expected in the first half of 2025. In the next step, the long leads, i.e. the plant components with the longest delivery times, are expected to be ordered in the second quarter of 2025, to ensure a smooth construction phase later on. Thermo Lysi expects to break ground in summer 2025.

Pascal Klein, CEO of Pyrum Innovations AG said; “We are delighted to start the new year with this positive news. Now that all the necessary permits have been granted, we can start the next planning phase. With this construction, our technology crosses the national border for the first time, so we can now look forward to the next joint steps. In future, a further 20,000 tonnes of end-of-life tyres per year will be returned to the recycling cycle in the most environmentally friendly way.”

Pyrum Innovations AG and Thermo Lysi SA have previously agreed on the construction of a joint plant in Greece with a recycling capacity of 20,000 tonnes of end-of-life tyres per year. The recycling plant will be built on a site about 140 km north of Athens in the Livanates region and will recycle almost half of the annual volume of end-of-life tyres in Greece. Pyrum has planned to acquire a 15 per cent equity stake in the project company.

CLEPA Innovation Award goes to Continental’s UltraContact NXT

The UltraContact NXT has a proportion of up to 65 percent renewable, recycled and ISCC PLUS mass balance certified materials

Continental’s UltraContact NXT has won the CLEPA Innovation Award in the “Green” category. The European Automotive Suppliers Association has thus awarded Continental’s most sustainable production tyre to date. Depending on the tyre size, the UltraContact NXT has a proportion of up to 65 percent renewable, recycled and ISCC PLUS mass balance certified materials.

“With the UltraContact NXT, Continental has combined maximum sustainability with best-in-class performance. We are proud that the CLEPA Innovation Award jury has recognised this technological achievement,” said Catherine Loss, Head of Tyre Program Management EMEA at Continental, who accepted the award in Brussels.

Depending on the tyre size, the UltraContact NXT has a proportion of up to 65 per cent renewable, recycled and mass balance certified materials. The proportion of renewable materials is up to 32 per cent. Recycled materials account for up to 5 per cent. In addition, Continental sources up to 28 per cent ISCC PLUS mass balance certified materials from bio-based, bio-circular and circular raw materials. All available sizes have the highest EU Tyre Label rating (‘A’) in the areas of rolling resistance, wet braking and exterior noise.

The CLEPA Innovation Award is awarded annually by CLEPA, the European Automotive Suppliers Association, to honour the most innovative products and technologies in the European automotive industry. Founded in 1959 and based in Brussels, CLEPA represents more than 3,000 companies in the international automotive supplier sector.

The UltraContact NXT has already won several awards since its market launch, including the Sustainability Award at the Swiss Automotive Show Innovation Awards 2023, the International Design Award 2023 and the German Innovation Award 2024.

25 Years of California Tyre Dumping Continues

10 years ago, Tyre and Rubber Recycling reported on a Tijuana Estuary waste tyre issue; it continues still

Back in 2015, Tyre and Rubber Recycling picked up a story about tyres being dumped in the Tijauna river in Mexico.

At that time, the Assembly Committee for Environmental Safety and Toxic Materials travelled to the Tijauna estuary to dig into specifics and get a better grasp of the problem.

The issue was then, as it is now, that tyres dumped in Tijauna in Mexico were washed down the Tijauna River and ended up deposited in the Californian estuary, creating environmental issues for the State.

WILDCOAST’s Fay Crevoshay said  then; “This is a problem that goes back 15 years and it is really time to deal with it because we are in an emergency mode.”

The cause of the problem is not just Mexican sourced tyres being dumped but that Californian dealers are exporting used, or waste tyres to Tijuana, where the potentially roadworthy tyres get reused, and with the nearest recycling facility being in Mexicali two and a half hours away, it is simpler for low value operators to simply dump tyres in the waterway.  Now, as then, the problem continues.

The Californian tyre recycling fee can only be spent dealing with Californian tyres, and these tyres are, despite being in Californian waters, not California’s  tyres since they have already been collected and exported.

There were plans to allocate funds to a Californian third party, and for Baja Mexico’s state to provide some funding to deal with the problem.

However, 10 years down the line it appears that little has changed.

Today, California Environmental Protect Agency estimates that some 3 million used tyres are transported to Mexico.

WILDCOAST’s Associate Director Anne Middleton said “We would love it if Tijuana and the US Government got together to fund a new tyre recycling facility in Tijuana.”

Which, of course is a bit of déjà vu, since this is where they were in 2015, where the problem had been ongoing for the previous 10 years, at least.  From a distance, we suspect that the chances of a Trump-led US Government funding a recycling plant in Mexico might be a long shot.

NETZSCH Employees Make Children Smile

NETSZCH repeats charitable work over Christmas by supporting a local children’s charity

Over the Christmas period we all meet with family and friends to celebrate and enjoy the festivities. However, not every child has that safe family to celebrate Christmas with.

Suibamoond e.V. association from Burghausen is a society that cares for and supports traumatised children and young people who have been victims of physical, sexual or psychological violence. This year, NETZSCH employees once again made children’s eyes light up and fulfilled Christmas wishes.

The Suibamoond e.V. employs specialists from organisations and counseling centres who help the children and young people to cope with and process their experiences.

For the second time, NETZSCH Pumps & Systems supported the local project with a so-called wish tree. A Christmas tree was set up in the Company restaurant FELIX, which was peppered with wish lists from the children and young people cared for by Suibamoond. The spectrum ranged from vouchers to Lego or toy cars.

The employees of NETZSCH fulfilled all wishes, this year there were 150 involved. For bigger wishes, entire teams even came together to fulfill the wish together. The employees from Waldkraiburg once again made children’s eyes light up this year and brought a bit of normality into the everyday lives of young adults and children.

New Milling Line for Ecolomondo

Ecolomondo Corporation, a leading innovator in sustainable tyre recycling technology, has announced that it expects to soon receive its new milling line

Ecolomondo was in the final stages of the commercialisation of its Hawkesbury TDP facility when it discovered a major deficiency in its already installed  recovered carbon black milling line. After numerous months of testing, the milling line was incapable to achieve the promised output of 1,600 lbs per hour of recovered carbon black (“rCB”) nor was it capable to yield a particle size of 10-15 microns, the particle size promised and required by most of the company’s rCB off-takers.

Ecolomondo immediately undertook the necessary steps to select and purchase a replacement milling line capable of fulfilling the required output and particle size.

The new milling line will have the capabilities of milling 2,200 lbs per hour of rCB and produce the particle size of 10-15 microns, which should satisfy all of the company’s rCB off-takers. Once the new milling line is operational, management believes it will be a major achievement to the commercial success of Ecolomondo.

Ecolomondo is pleased to announce that the new milling line is now built, inspected, paid and was shipped on November 24, 2024. It is scheduled to arrive at the Company’s Hawkesbury facility by early January 2025.

The company is currently preparing to install the new milling line during the month of January, and expects to begin commissioning in February 2025.

“We are excited about our new milling line and look forward to begin supplying the needs of our rCB off-takers,”, said Jean-François Labbé, Interim CEO of the company.

During 2024, Ecolomondo also worked on improvements in its other processes and recently announced another milestone in its tyre shredding output. It believes that it is now capable to produce enough crumb rubber to supply 2 TDP reactors at full projected capacity of 15,000 lbs per batch for over 2 batches for each reactor every day.

Pyrum Innovations AG: Important Milestones Reached

Approval documents for BImSchG approval and early start of construction for Pyrum’s GreenFactory II GmbH submitted

Pyrum Innovations AG submitted the BImSchG (“Bundes-Immissionsschutzgesetz”) approval and approval documents for the early start of construction of Pyrum’s new plant “Green Factory II GmbH” at the new site in Perl-Besch last week.

Previously, there were slight delays due to technical optimisations at the existing site in Dillingen/Saar and the associated need for more extensive expert opinions. After the last technical information was received, the application for the construction of the second Pyrum plant was submitted on time. The ground-breaking ceremony at the new location is scheduled for spring 2025.

Meanwhile, another important milestone in the rollout plan has been reached at the Dillingen/Saar site. With almost 2,000 operating hours at TAD 2 and over 1,000 operating hours at TAD 3, further necessary basic requirements with regard to the final investment decisions of the partners, such as Remondis, have been met. Furthermore, the production intervals of the two new lines (TAD 2 and TAD 3) have been extended from the original four weeks to four and a half weeks. These adjustments will lead to a significant increase in the efficiency of the production processes and an increase in production output in the future.

Pascal Klein, CEO of Pyrum Innovations AG said; “Shortly before the turn of the year, we have made significant progress in our rollout plan. With the submission of the building permit for Pyrum GreenFactory II GmbH, we have overcome the last major obstacle before the groundbreaking ceremony in spring 2025 in Perl-Besch. In addition, the two new lines have reached a new threshold. The high number of operating hours not only meets the assumed requirements of our partners, but also continues to demonstrate the performance of our technology. We are very proud of this new milestone and are already looking forward to the development of upcoming customer projects.”

Ecore’s Dodge Joins Tyre Recycling Foundation

Ecore International, a manufacturer of commercial flooring and surfaces, has announced that Arthur Dodge, its chairman and CEO, has joined the inaugural board of directors for the newly established Tire Recycling Foundation

As one of the founding members of this new board, Dodge brings more than three decades of experience in rubber recycling and circular innovation. 

Formed under the leadership of the U.S. Tire Manufacturers Association (USTMA) and the Tire Industry Association (TIA), the Tire Recycling Foundation says it is dedicated to driving change within the tyre recycling industry.

The new foundation will work to secure funding and allocate grants for research, education and demonstration projects that address gaps in the national tyre recycling supply chain across the U.S.