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TRA demands ‘Shred-Only’ Export

The TRA has written to Mary Creagh MP calling for the government to adopt the successful Australian model – to stop UK waste from fuelling pollution overseas and secure investment in domestic industry capability

As the tyre scandal rolls on with bona-fide collectors reporting ongoing trade going through T8 sites without any noticeable restriction, the Tyre Recovery Association has called on the government to follow the Australian model, which far from perfect, has at least seen some growth in the Australian domestic recycling sector. 

The Tyre Recovery Association (TRA) has urged Minister for Waste Mary Creagh to ban the export of whole and baled End-of-Life Tyres (ELTs), enforce a ‘shred-only’ policy, and strengthen the UK’s domestic recycling market to promote a Circular Economy.

Some exporters argue that the call for shred only is more about protectionism than trade, as they claim the material will still go to the same final destinations, but at a higher cost.

The letter is accompanied by the TRA’s latest briefing paper, The Australian Model: A Case Study for the UK. This document examines the legislative measures implemented by Australia four years ago and outlines how these strategies could inform policy development in the UK. The Australian approach delivered regulatory certainty, which facilitated the growth of domestic ELT reprocessing operations and secondary industries, and effectively ceased the exportation of environmental waste. Notably, this model aligns with two key objectives of the UK Government: fostering a circular economy for ELTs within Australia and stimulating economic growth while safeguarding the environment.  

Peter Taylor OBE, Secretary General of the Tyre Recovery Association, said: “In recent months we have seen positive steps being taken by the Environment Agency to address the irresponsible export of waste tyres. The UK’s legitimate operators, however, need things to move faster. My letter to the Minister for Waste clearly sets out the reasonable and successful measures introduced in Australia four years ago.  

“Our members need to see the Australian model replicated here, if we are to sustain a domestic industry. If the government is truly committed to a zero-waste circular economy the most efficient measures they could introduce are those introduced by Australia. The case study is self-evident and sets out sensible steps that the UK should follow if we are to really do want to protect the environment and boost our economic growth. The TRA is urging the government introduce these measures to the b sooner rather than once it is too late.”

It must be noted that despite the legislation in Australia, the largest market for Australian end-of-life tyres remains India. Any legislation is only as good as its enforcement, and regardless of the law, if it is not enforced, people will ignore it.

Farmers Turn out in Force for Ireland’s First Farm Tyre Take Back Day

The first National Farm Tyre Take-Back Day, organised and funded by Circol ELT, saw a strong turnout when it began on 20th November at Crossmore Recycling in Kildorrery, Co. Cork

Circol ELT thanks the farming community for their enthusiastic participation, highlighting that advance registration and sticking to scheduled times helped keep traffic moving smoothly and operations running efficiently.

Alan Dillon, Minister of State at the Department of Climate Action, Energy and the Environment with special responsibility for the Circular Economy, emphasised that “farmers play a vital role in Ireland’s sustainability journey.” He noted that this collection initiative offers farmers an affordable and straightforward way to dispose of waste tyres responsibly—benefiting both farmers and the environment and demonstrating the positive impact of collaboration.

Acknowledgment was also given to the Irish Farmers’ Association (IFA), the Farm Contractors Association of Ireland (FCAI), and the Irish Farm Films Producers Group (IFFPG) for helping spread the word about the event. Circol ELT expressed gratitude to Crossmore Tyre Recycling for hosting the event and expertly managing the intake process from start to finish.

Bill Collins, CEO of Circol ELT, described the day as a significant step forward in offering accessible and environmentally sound options for farm tyre disposal. He pointed out that high farmer participation highlights the need for a well-organised solution across the country and thanked everyone involved—especially Crossmore Tyre Recycling—for ensuring the event ran smoothly.

James O’Keeffe, Managing Director of Crossmore Tyre Recycling, shared his satisfaction in supporting Circol ELT’s efforts. He said that farmers appreciated the chance to get rid of old tyres, and his team was happy to make the process efficient and hassle-free.

Circol ELT also announced that additional Farm Tyre Take-Back Days are planned, with new dates for spring and autumn 2026 to be revealed soon. This ongoing series will give farmers in every region continued access to a subsidised, compliant, and eco-friendly way to dispose of farm tyres.

Continental Utilises Vacuum Technology to Advance Tyre Wear Particle Research

Continental remains at the forefront of tyre wear reduction through advanced technologies, rigorous research, and active participation in industry initiatives

Recent analyses underscore the effectiveness of these efforts: a study by ADAC* of 160 products revealed that Continental tyres produce 11% less wear material than competing brands, demonstrating a tangible reduction in environmental impact.

A crucial aspect of this progress is Continental’s intensive research collaborations. Notably, the partnership with the Technical University of Braunschweig led to the development of an innovative analysis method using a custom vacuum device mounted behind a drive wheel. This apparatus, combined with sophisticated particle sensors, enables the precise detection of even the finest airborne particles not just behind the wheels, but at multiple vehicle locations.

This advancement was realised as part of the OLRAP research project (Online Analysis of Airborne Tyre Wear Particles at the Source and Differentiation from Other Sources), funded by the Ministry of Science and Culture of Lower Saxony. Data obtained is immediately applied to product development, allowing for targeted optimisation of tyre design and rubber compounds without compromising safety or performance. As Dr. Matthias Haufe, Head of Materials Development and Industrialisation at Continental Tires, explains, detailed data on particle quantity, size, and structure enable more precise improvements, thus preparing Continental’s products for forthcoming regulations such as Euro 7, which will set tyre wear emission limits in the EU beginning in 2028.

OLRAP Research Project: Innovations in Online Tyre Wear Analysis

The OLRAP project yielded substantial insight into tyre wear characteristics under real-world conditions using a specially outfitted test vehicle. The vehicle employed a unique vacuum collection system behind a drive wheel to capture particles at the point of emission. This setup enabled researchers to differentiate between particles originating from tyres, road surfaces, or brakes. Additionally, custom-developed particle measuring instruments from the Technical University of Braunschweig were installed at several points, including directly behind the wheels, to gather time-specific and comprehensive data correlated with variables such as driving dynamics, surface conditions, and weather.

Using a newly developed multisampler device, the research team could collect samples associated with specific driving manoeuvres, facilitating laboratory analysis comparing particle generation during cornering versus straight-line driving.

Dr. Benjamin Oelze, Director of Tyre Wear Testing Development at Continental Tires, noted that the intricate experimental setup produced valuable datasets linking particle concentration to speed profiles and showing how increased longitudinal and lateral accelerations affect tyre wear. These insights inform further opportunities to optimise traffic flow and driving patterns to mitigate emissions and enhance sustainability.

Commitment to Reducing Tyre Wear without Compromising Safety

Continental’s longstanding commitment to tyre wear research is reflected in its leadership role within the Tyre Industry Project (TIP), which examines environmental impacts across the entire lifecycle of tyres. The company was also the sole tyre manufacturer involved in the RAU project, initiated by the Federal Ministry of Agriculture, Fisheries and Food, which led to the creation of a filtration system capable of capturing up to 97% of solid particles beneath storm drains.

While a tyre’s core function—transferring vehicle forces and ensuring safe grip through friction—necessarily causes some wear, studies indicate that factors such as driving style and road conditions have a threefold greater impact on tyre wear than design does. Although manufacturers cannot control external variables, Continental’s focus on product innovation has achieved measurable results; for example, the EcoContact 6 line delivers 30% less wear per kilometre and 20% higher mileage than its predecessor, providing environmental benefits while maintaining safety and performance standards.

Evonik Names New President for the Americas Region

Evonik, a top global specialty chemicals company, has named Elias Lacerda as President of its Americas region starting February 1, 2026. He will take over from Guido Skudlarek, who now leads Evonik’s Health Care business line in the U.S.

Lauren Kjeldsen, Evonik’s COO for Custom Solutions and Board member for the Americas, stressed the importance of the region, thanked Skudlarek for his leadership, and expressed confidence in Lacerda to advance Evonik’s growth goals. She described ambitious plans for both North and South America.

Lacerda, originally from Brazil and holding degrees in chemical engineering and an MBA, has nearly thirty years with Evonik and predecessor firms. His experience includes significant time managing coatings businesses in Central and South America and leading global divisions such as Silica and Animal Nutrition. Most recently, he headed the Coating Additives division in Essen, Germany, and served as president of the CSA region from 2018 to 2022 before it merged with North America.

Kjeldsen praised Lacerda as an ideal fit thanks to his fluency in four languages and strong scientific and business background.

The Americas account for 30% of Evonik’s annual revenue and host more than 30 production sites, distribution centres, and offices. Lacerda said his focus will be on people, performance, and prosperity. He looks forward to working with the team to expand Evonik’s footprint, drive strategic projects, and strengthen the region.

$10m Plastics and Tyres Pyrolysis for Fiji

Waste management in Fiji has progressed with the commissioning of the nation’s first pyrolysis processing facility in Wainadoi by Golden Manufacturers. This $10 million initiative aims to convert plastic and tyre waste into fuel oil

According to Lucien Hall, Sustainability Project Manager, the project was established to provide an environmentally sustainable alternative to landfill disposal. Once fully operational, the plant is expected to employ approximately ten personnel and significantly contribute to addressing Fiji’s increasing issue with plastic and tyre waste.

The new facility is capable of processing up to 10 tonnes each of plastics and tyres daily, producing fuel oil that can serve as a substitute for diesel in industrial burners, supply liquid fuel for furnaces and boilers, and power electricity generators. Additionally, the plant will utilise carbon black—a by-product of tyre and plastic pyrolysis—together with waste sawdust and paper to manufacture compressed briquettes. These briquettes can be used as alternatives to firewood and other solid fuels.

Fiji’s first pyrolysis plant in Wainadoi

Strategically located just over two kilometres from the Naboro Landfill, the site facilitates efficient diversion of waste from landfill disposal to recycling processes.

Full operations are projected to commence in the first quarter of next year upon connection to the national power grid. At present, the facility is powered by a generator, while the team collaborates with Energy Fiji Limited to complete the installation of a transformer and AVR system for high-voltage electricity delivery.

As the first facility of its kind in Fiji, the adoption of this technology presents unique challenges, including sourcing suitably qualified mechanical and electrical tradespeople. The broader environmental benefits of the project include reducing pollution and bolstering Fiji’s tourism sector. Hall encourages both businesses and communities to take collective responsibility for effective waste management.

Gravita Group Expands into Tyre Recycling to Build a Full Circular Value Chain

Episode 4 of TRR rCB Conference Video Insights lands with Navin Sharma, Executive Director for the Gravita Group. Navin discusses Gravita’s background in battery and aluminium recycling and explains their strategic entry into the tyre recycling arena to create a complete value chain including rCB.

Navin Sharma Shares on Gravita’s Move into rCB production

Navin further outlines ambitious plans to expand their Romanian capacity from 18,000 to 45,000 tonnes over the next two years, aiming to divert tyres from the cement industry towards true circularity.

Chapters:

0:00 Introduction to TRR rCB Video Insights & Navin Sharma

0:44 Gravita Group’s Entry into Tyre Recycling & rCB

1:22 Global Presence & Romania Operations

2:14 Expansion Plans: From Energy Recovery to Circularity

2:44 Feedstock Availability & Collection Networks

3:19 Adapting Technology & Equipment Manufacturing

3:44 Future Trends: Circularity & Manufacturer Targets

4:29 Conclusion

RubberJet Group’s High-Pressure Water Jetting Technology In Focus in Latest Podcast

Tommaso Verri from RubberJet Group joins The Tyre Recycling Podcast for Episode 85, recorded at the Round Trip Tyre and Conveyor Belt Recycling Summit in Melbourne. In this episode, Tommaso introduces RubberJet’s proprietary high-pressure water jetting technology, which offers a sustainable alternative to traditional ambient shredding.

RubberJet Group Outline the Technology, Partnerships, and Environmental Benefits in Episode 85 of The Tyre Recycling Podcast

ommaso also details the company’s “Life In Green” project, a European Commission co-funded initiative worth €3.6 million, specifically designed to tackle the logistical challenges of OTR and mining tyres in regions like Australia. He outlines RubberJet’s global expansion plans through joint ventures and partnerships with major players like Zeppelin and Brenntag.

Chapters:

0:00 Introduction to Episode #85 & The Round Trip Summit

1:18 Introducing Tommaso Verri & RubberJet Group

2:58 Water Jet Technology vs. Ambient Shredding

4:15 Market Demand for High Quality Rubber Powder

6:17 Global Expansion Plans & Joint Venture Strategy

9:15 Sustainability: The Closed Loop Water System

10:49 The “Life In Green” Project & Mining Tyre Solutions

12:44 Deployment Strategy: On-Site Mines vs. Recycling Hubs

13:57 Strategic Partnerships: Zeppelin & Brenntag

15:03 Strategic Regions & Update on the Zeppelin Tyre Alliance

16:38 Exciting Developments & Positive Momentum for RubberJet

17:42 Conclusion to Episode #85

WF Recycle-Tech’s Talk Two-Stage Pyrolysis at rCB Conference

The third episode of our TRR Video Insights series from the rCB Conference in Barcelona has arrived with Jo Dennis, the Managing Director of WF Recycle-Tech. Jo discusses the company’s decade-long journey in developing a patented two-stage pyrolysis process, utilizing the Farrel mixer and a custom reactor to turn tyre rubber into oil and rCB.

Jo Dennis Speaks on Farrel Pomini, Policy Issues and Their Patented Technology

He also highlights the strategic partnership with Farrel Pomini, who are now shareholders, providing significant credibility and global reach.

Chapters:

0:00 Introduction to TRR rCB Video Insights & Jo Dennis

0:45 WF Recycle-Tech’s Origins & Evolution

1:15 Developing the Two-Stage Pyrolysis Process

1:38 Moving to Commercial Scale in Europe

2:02 The Farrel Pomini Partnership & Shareholding

2:51 Gaining Credibility in the Global Market

3:41 The Impact of Tyre Exports on UK Industry

4:23 Calling for Government Support & Funding

4:43 Conclusion

The Tire Recycling Foundation (TRF) Announced the Theme for the 10th Tire Recycling Conference

TRF announces “Tread Boldly: Advancing Tire Recycling Through Collective Innovation” as the theme of the 10th Tire Recycling Conference, reflecting a growing focus and shared commitment on transforming end-of-life tyre (ELT) management into a fully circular, sustainable system through bold collective action, cutting-edge research and innovation

“For over 20 years, the biennial Tire Recycling Conference has been a gathering for industry leaders and stakeholders to learn and foster innovative programs to address ELT management and grow tyre recycling markets,” said Anne Forristall Luke, TRF board president. “The 2026 conference will build on this legacy and galvanise an entire system of national and local businesses, governments and state officials toward effective market-based programs.”

According to the U.S. Tire Manufacturers Association’s (USTMA) 2023 ELT Management Report, tyres remain one of the most recycled and reclaimed products in the country. However, as the ELT generation continues to outpace consumption of recycled tyre rubber, work remains to achieve full circularity. Active state ELT programs can maximise success by enhancing focus on creating and maintaining end-use markets. As an example, end-use markets for recycled tyres like rubber-modified asphalt (RMA) can play a critical role in reducing tyre stockpiles while delivering substantial long-term environmental and economic benefits, including jobs and infrastructure cost savings like longer-lasting roads.  

“Expanding end-use markets for recycled tyres demands bold action rooted in research, education, effective state programs, and collaboration,” said Stephanie Mull, TRF executive director. “The conference’s theme, ‘tread boldly,’ is a call to action for every stakeholder in the tyre recycling ecosystem and the critical role they play in shaping a future where every end-of-life tyre enters a sustainable and circular program.”

The 2026 Conference is designed for all stakeholders, focusing on the interconnected roles they play in growing tyre recycling markets and enhancing ELT management. Attendees can expect keynotes from industry leaders; discussions on the strategic roadmap to ELT market acceleration; panels on emerging technologies for tyre recycling; and sessions spotlighting policy and regulation on various ELT sub-markets, such as Rubber Modified Asphalt, featuring updates from state agencies. The conference will also be packed with networking opportunities with industry leaders from all corners of the ELT value chain.

“This milestone event will showcase the strengths of end-use markets and power of collective innovation,” said John Sheerin, Senior Director of End-of-Life Tires at USTMA, “Whether you are a manufacturer, processor or recycler, policymaker, researcher, retailer or distributor, there is a place for you to work alongside industry partners and amplify efforts in advancing tyre recycling.”

For more information and registration, please visit: https://tirerecyclingfoundation.org/tire-recycling-conference

TNU Processed More Than 92,000 ELTs at the End of 2024 Financial Year

Tratamiento Neumáticos Usados (TNU) closed the 2024 financial year with 92,160 tonnes of end-of-life tyres (ELTs) processed, of which 11.35% were allocated to reuse (6.29% to second use and 5.06% to retreading), 39.21% to material recovery (with applications in paving, construction materials and industry) and the remaining 49.45% to energy recovery, mainly as an alternative fuel

These results, published in the 2024 TNU Annual Report, reaffirm its commitment to the responsible and sustainable management of end-of-life tyres in Spain. The organisation uses a model that meets legal requirements and focuses on efficiency, reuse and environmental responsibility, fully aligned with Law 7/2022 on waste and contaminated soils for a circular economy.

“Recycling is not just collecting, it is transforming. Every tyre we manage is an opportunity to build a more circular, fairer and more resilient economy,” said Juan Ramón Pérez, President of TNU.

Throughout 2024, TNU has managed to maintain full national coverage, providing uninterrupted service and adapting to the real needs of the replacement market, mainly due to the effective coordination with producers, workshops, managers and logistics operators.

Despite rising management costs, TNU has managed to keep its fees stable through ongoing operational optimisation: redesigning routes, adjusting frequencies and improving internal procedures to increase efficiency without compromising service quality.

One of the sector’s key challenges is still the development of new uses for recovered materials. TNU remains committed to retreading as the first option for recovery, together with the principles of the waste hierarchy and the circular economy, while still supporting the development of innovative projects, such as pyrolysis.

During 2024, TNU organised a wide range of communication and awareness activities, with a presence in the media, on social networks, at outreach events and through public campaigns. A particular highlight was its participation in the European Week for Waste Reduction, with the “Tyre Care Day”, promoting the message that prevention is also recycling. The organisation was also a part of events such as ExpoRecicla, while also collaborating in information sessions focused on vehicle inspection centres.

TNU stresses that the circular economy will only be viable if all actors in the system (manufacturers, importers, distributors, workshops, managers, public administrations and citizens) assume their share of responsibility.

“The transition towards a truly circular economy is not the destination; it is the journey. At TNU, we continue walking that path alongside all sector stakeholders,” concluded Javier de Jesús Landesa, Chief Operating Officer.